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NORTHWEST RETAIL NEWS

Tuesday August 12 2014

Charvin James Secures New Listings for Brand Clients including Harrods




Charvin James Secures New Listings for Brand Clients including Harrods

Charvin James – the Hale based agent that specialises in luxury French brands – has secured a number of high profile new stockists for the range of products it represents exclusively in the UK.

The firm, which was established last year by Kathy Charvin and Karen James (pictured), has agreed listings in Harrods for La Marelle – a range of children’s toys, jewellery, bags gifts and stationery all featuring illustrations from artists including Ingela P Arrhenius; Divertimenti (both at its Knightsbridge shop and online) for DLP-Paris a design-led eclectic home and gift brand; Childrensalon.com for Les Enfantinesa children’s clothes range created by a grand-daughter of the Lanvin family;  Selfridge’s shoe concession Step2wo for BBKa designer children’s shoes and clothing collection; as well as Alexandalexa.com for L’Oiseau Bateau - which is an eye-catching backpack, baby cushion and night light brand.

Kathy and Karen, who are sisters, set the business up after visiting Maison & Object in Paris - one of the world’s leading trade fairs for interior design - in September 2013. Both have a lifelong passion for French design and style so wanted the business to be focussed on that.
 
Prior to setting up Charvin James, Karen spent over 20 years working in advertising, whilst Kathy worked at Granada TV before relocating to France for several years.

Karen said: “As a new business, securing these listings is a great achievement. We are very proud to be representing so many well-known international brands and our focus is on ensuring they are stocked by the very best retailers in the UK. The onus is on us to be proactive and to really understand what our contacts at the major retailers are looking for.
 
Karen added: We went to Maison & Object with nothing more than enthusiasm just 12 months ago. Since then we have signed up some fantastic brands which have been really well received. The challenge for us is to now build on the successes achieved so far but it’s one that we’re meeting head-on and with results.”
 



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