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NORTHWEST RETAIL NEWS

Tuesday February 14 2017

Kylie unveils her exclusive range of frames for Specsavers


Pop sensation and style icon Kylie Minogue shows she has a real eye for fashion as she unveils her first ever eyewear collection, exclusive to Specsavers.



Kylie unveils her exclusive range of frames for Specsavers

A stunning combination of elegance and edginess, the collection features 25 glasses and five prescription sunglasses and launches in Specsavers stores nationwide on Valentine’s Day.

Kylie describes the collection as a mix of modern classics, subtle bling and reinvented vintage, drawing inspiration from different eras in a variety of shapes, colours and textures. Each frame features a striking angled temple and her iconic ‘K’ tag for a chic but understated hint of Kylie glamour.

Kylie says: ‘Designing the glasses has been a fabulous experience. I’ve taken a lot of inspiration from the idea of modern classics, popular shapes and styles that suit most people, but with my own personal twist on them.

‘Expressing yourself with your glasses is really important and I know that personally. I love to continually change my look, so having a real mixture of styles is definitely something that works for me. Often you want to be able to combine that functional day-to-day look with a little more glamour for the evening. That’s definitely something I’ve incorporated, through what I like to call a hint of subtle bling!’

Reflecting her petite frame, the new collection includes several styles in smaller sizes.

Kylie adds: ‘At my request, we made sure the collection includes some petite styles. I know what it’s like searching for glasses and not being able to find any that fit. We’ve really made sure there’s something in there for everyone!’

Stig Hansen, Specsavers senior buyer says: ‘We wanted a range of glasses that would appeal to stylish, confident women and a designer who their customers around the world would instantly recognise and identify with.

‘A trendsetter since topping the charts nearly 30 years ago, Kylie’s style has evolved into a refined, elegant and feminine look that still garners column inches and graces magazine covers today.
‘The Kylie effect is powerful and her mass appeal and timeless style made for the perfect partnership.’

The range of glasses will be available from February 14th at Specsavers in Altrincham, Wythenshawe, Fallowfield, Harpurhey, Manchester Arndale, Manchester Fort, Openshaw, Sale, Salford, Stretford, Swinton and Eccles.

 



"Ive taken a lot of inspiration from the idea of modern classics, popular shapes and styles that suit most people, but with my own personal twist on them."
Kylie








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