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NORTHWEST RETAIL NEWS

Thursday March 21 2019

Major growth for wholesale flooring company




Major growth for wholesale flooring company

A company which sells flooring to the retail industry has experienced unprecedented growth, including adding hundreds of new customers, following a major investment in its business.

Just six months ago, Stockport-based wholesaler Kellars was supplying flooring to just a handful of customers in the Greater Manchester area.
But a private investment has enabled the company to expand rapidly and it is now taking orders for its products from hundreds of retailers, trade customers and smaller flooring wholesalers.

It is now distributing flooring as far north as Kendal in Cumbria, east to Leeds and west to Pwhelli in Wales.

And is now targeting further expansion, with plans to expand into other parts of the country in the future.

Kellars has also tripled the amount of staff working from its head office at Bletchley Road on the Heaton Mersey Industrial Estate, with more joining in the summer.

Kellars Commercial Director Dave Francis said: “Last year, we made a significant investment in staff and infrastructure, with the long-term aim of growing Kellars into one of the leading players in the wholesale flooring industry.

"In addition to an extended range of carpets, this has included providing new products, such as laminate flooring, luxury vinyl tile and artificial grass, reflecting the growing demand from consumers for different types of flooring.

“In total we have invested over £2 million in stock for our warehouse, and a further £100,000 in flooring samples to show our range at flooring exhibitions and events.
In order to distribute its products, Kellars has invested over £300,000 in a new fleet of vehicles alone.

Mr Francis added: “We are building the infrastructure which will allow to expand even further over the next few years, which will mean creating even more new jobs and investing further in our fleet and products.

“We will also be looking to open further depots which will enable us to extend our presence in other parts of the country.

“It’s a whole new chapter for the business.”



"We are building the infrastructure which will allow to expand even further over the next few years, which will mean creating even more new jobs and investing further in our fleet and products."
Dave Francis








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