Monday March 11 2019

Yorkshires Iconic brand, Zoflora Unveils New Pet Fragrance at Crufts 2019

Yorkshires Iconic brand, Zoflora Unveils New Pet Fragrance at Crufts 2019

The almost 100 year old Yorkshire brand, Zoflora launched their latest pet-friendly fragrance Fresh Home ‘Green Valley’, along with actress Jorgie Porter and her dog, Lady, at this year’s Crufts show.


The star also unveiled the Zoflora Fragrance Trail, an immersive experience which comprises of a feature wall adorned with exquisite fantasy flowers including daffodils, lavender, roses, hydrangeas and greenery, complete with a giant Green Valley bottle and floral waterfall. The spectacular display disperses the fresh and delicate floral fragrance notes of Fresh Home Green Valley, including elements of crisp green leaves, and fruity apples, combined with a bouquet of wild flowers including mountain pansy and buttercup.


As Zoflora marked its second year as a major sponsor of the highly-acclaimed Crufts show, the iconic household brand welcomed visitors to experience the magic of their beautiful fragrances and enjoy entertainment from Indie, the famous dancing dog. No stranger to performing, Indie was crowned the winner of ITV’s ‘That Dog Can Dance’, in addition to auditioning for Britain’s Got Talent.


The UK’s number one disinfectant, has been established for almost 100 years and is safe to use around pets, whilst filling your home with beautiful fragrance. Zoflora showcased the latest, highly-anticipated addition to its extensive range at the renowned show, following the success of its pet specific product, Fresh Home Odour Remover and Disinfectant, in their original Mountain Air fragrance.


Zoflora Brand Manager, Vicky Motley commented, “We were delighted to sponsor Crufts for the second time and have been overwhelmed with the response to our new, hotly anticipated Fresh Home fragrance, Green Valley.


“Crufts is the perfect opportunity to engage with our loyal animal loving customers, who are just as passionate about Zoflora as we are. Through the introduction of new fragrances, we can offer our customers new and exciting choices to provide a fresh and healthy environment for both their two-legged and four-legged loved ones.”


Containing patented malodour technology, Zoflora’s range of Fresh Home Odour Remover and Disinfectant has been tested against pet-specific odours including vomit, urine, excrement and that horrid ‘wet dog’ smell. The fragrances within the range are specially developed to be kind to pet’s delicate noses.


Zoflora Fresh Home range also kills 99.9% of bacteria and viruses including Bordetella Bronchiseptica (a cause of kennel cough in dogs, 'snuffles' in rabbits and respiratory disease in cats), Campylobacter Jejuni (diarrhoea in dogs and humans) and MRSA (antibiotic-resistant infections in dogs, cats and other pets), as well as Streptococcus equi (Strangles in horses).


It is also effective against other common household bacteria including E.coli, Salmonella, Listeria, Influenza – Type A (H1N1), Human Herpes Virus, Rotavirus and Respiratory Syncytial Virus (RSV).


Zoflora Fresh Home Odour Remover is available in both Mountain Air and Green Valley fragrances, and is £5.45. The new Green Valley fragrance is available from Asda and Morrison’s.


As with all disinfectants and other household chemicals, ensure that Zoflora is used safely. When correctly diluted, Zoflora disinfectant may be used where most pets are kept. It will kill bacteria and eliminate unpleasant odours. Do not allow pets to lick or walk on newly treated surfaces. Keep them off the surface until dry. The product is not suitable for use in vivaria or other housing where reptiles are kept. Follow the on pack instructions on dilution and usage before using the product. Zoflora recommends that you always read the label and product information before use.



Keep up-to-date with Zoflora and follow them on: Twitter: @loveZoflora, Facebook: www.facebook.com/LoveZoflora  and Instagram: lovezoflora.


For more information on Zoflora visit www.Zoflora.co.uk



*Not suitable for use in vivaria or fish tanks. Pets are required to be excluded from the area to be treated during application; cover or remove terrariums, aquariums and animal cages prior to application.  Treated surfaces should be completely dry before pets and companion animals are allowed in contact with the surfaces.

"We were delighted to sponsor Crufts for the second time and have been overwhelmed with the response to our new, hotly anticipated Fresh Home fragrance, Green Valley."
Zoflora Brand Manager, Vicky Motley

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